Operation Coffee Roasters was founded in 2017 by Sam Floyd, a former Marine who served from 2002-2006, including a deployment to Afghanistan from 2003-2004. After struggling with mental health and the challenges of transitioning to civilian life for over a decade, Sam found a new purpose in creating Operation Coffee. Operation Coffee’s mission is to raise awareness about mental health and suicide prevention, particularly among veterans. Through its coffee, Operation Coffee Roasters aims to spark meaningful conversations and help veterans discover their "new mission" in life. The business is dedicated to supporting this important cause and appreciates the ongoing support of its community.
- Location: Milwaukee, Wisconsin